Chanel : Mademoiselle’s imagination

Mademoiselle Privé Moon and Comet
Case: white gold, bezel set with 60 brilliant-cut diamonds (1.09 cts), crown set with cabochon-cut onyx Diameter: 37.5 mm
Movement : mechanical self-winding, 42-hour power reserve Functions: hours, minutes Dial: midnight blue, sapphire crystal ring set with 12 diamond hour-markers, central aventurine dome Strap: satin, pin buckle set with 80 diamonds (0.48 cts) Water resistance: 30 m

The studio door of Gabrielle Chanel – otherwise known as Coco Chanel or Mademoiselle, carried a sign reading “Mademoiselle Privé”. This label now refers to a collection of precious watches offering a reminder of the symbols that the designer cherished or the objects with which she loved to surround herself. Chanel opens the doors to her imaginary world for us through a poetic collection in which artistic crafts sublimate watchmaking. On the midnight blue dial of the Moon and Comet dial, the hours appears as 12 diamond hour-markers set on a sapphire crystal ring, floating above a long moon-tipped hand. In the centre, a curved comet ticks away the minutes while following the contours of an aventurine (goldstone) dome. This Mademoiselle Privé, powered by an automatic movement, features a white gold case enhanced with diamonds on the bezel and a cabochon-cut onyx on the crown.


Brice Lechevalier is editor-in-chief of GMT and Skippers, which he co-founded in 2000 and 2001 respectively. He has also been CEO of WorldTempus since it joined the GMT Publishing stable, of which he is director and joint shareholder. In 2012 he created the Geneva Watch Tour, and he has been an advisor to the Grand Prix d’Horlogerie de Genève since 2011. Also closely involved in sailing, he has published the magazine of the Société Nautique de Genève since 2003, and was one of the founders of the SUI Sailing Awards in 2009 and the Concours d’Elégance for motor boats at the Cannes Yachting Festival in 2015.

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