Bomberg : What’s with my skull?

Epitomizing the colorful credo of this youthful Swiss brand born in 2012, the offbeat and slightly provocative approach of its two collections is reflected in its advertising campaign depicting a bulldog or a chained naked woman and bearing the slogan “Be the boss” or “Toys for boys”, doubtless not to be taken literally. The less basic but equally effective visual impact of the modern crown and pushers at noon, as well as the notched sides of the generously sized case infuse Bomberg’s BOLT-68 Automatic Chronograph with a powerful personality that is also revealed through a few other surprising elements. Its patented bayonet system with safety catch enables its owner to easily transform the wristwatch into a pocket watch, whose intrinsically ostentatious nature is enhanced by a sturdy chain featuring skulls entwined with the links and oversized snap hooks. The colorful fluorescent accents on the dial and the tachometric scale make a strong contrast with the black exterior of this limited-edition model. We promise it does not bark…


BOLT-68 Automatic Chronograph

Case : black PVD-treated 316L steel, notched sides, water-resistant to 100m Movement : mechanical self-winding (Concepto Caliber 99001, 48h power reserve) Functions: hours, minutes, seconds, three-counter chronograph, tachometric scale Dial : black with appliques, multicolored fluorescent hands and hour-markers Strap : black vintage leather with colorful seams, black PVD-coated skull-shaped pin buckle, delivered with patented interchangeable chain 250-piece limited edition

Brice Lechevalier is editor-in-chief of GMT and Skippers, which he co-founded in 2000 and 2001 respectively. He has also been CEO of WorldTempus since it joined the GMT Publishing stable, of which he is director and joint shareholder. In 2012 he created the Geneva Watch Tour, and he has been an advisor to the Grand Prix d’Horlogerie de Genève since 2011. Also closely involved in sailing, he has published the magazine of the Société Nautique de Genève since 2003, and was one of the founders of the SUI Sailing Awards in 2009 and the Concours d’Elégance for motor boats at the Cannes Yachting Festival in 2015.

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