June 2014 : Aldo Magada, Jean-Frédéric Dufour, Elie Bernheim, Michel Teweles

After stints with Richemont and Swatch Group as well as with various modestly sized or worldwide brands (notably including his latest position at Breitling), Aldo Magada is now joining the LVMH at the head of Zenith in July, where his experience as a global leader along with his American and Asian network will be precious assets.


This summer, Jean-Frédéric Dufour takes the helm of the watch industry’s flagship vessel by becoming the new CEO of Rolex, which this dynamic executive in his forties will be keen to steer with all the energy and enthusiasm he has shown in helping Zenith rise to ever greater heights.


In taking the head of Raymond Weil in April, Elie Bernheim is perpetuating the family business tradition established by his grandfather Raymond Weil, in succeeding his father Olivier Bernheim (who remains Chairman of the Board of Directors). This appointment confirms the latter’s approval of the choices made by his son in his role to date which has involved taking charge of developing and optimizing the worldwide strategy of the family firm.


In March 2014, following in the wake of the America’s Cup and the yachting companies with which he has been involved until now, Michel Teweles donned the cap of COO for Speake Marin with a view to developing the brand and its commercial network.

Brice Lechevalier is editor-in-chief of GMT and Skippers, which he co-founded in 2000 and 2001 respectively. He has also been CEO of WorldTempus since it joined the GMT Publishing stable, of which he is director and joint shareholder. In 2012 he created the Geneva Watch Tour, and he has been an advisor to the Grand Prix d’Horlogerie de Genève since 2011. Also closely involved in sailing, he has published the magazine of the Société Nautique de Genève since 2003, and was one of the founders of the SUI Sailing Awards in 2009 and the Concours d’Elégance for motor boats at the Cannes Yachting Festival in 2015.

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