Team : Worldtempus / MB&F

A smart, stylish pair for WorldTempus

Watch reference site, WorldTempus gets a new management tandem for its 11th anniversary, with Caroline Buechler and François-Xavier Mousin. Reporting directly to Michel Lamunière as President (who sits on the Edipresse board), the ex-Marketing Director and ex-PR for Les Ambassadeurs Group, founders of Opus Magnum, have been entrusted with the task of reinforcing the growth of the site, published in French, English, Chinese and Italian. Their extensive knowledge of the watchmaking industry, strong analytical skills and media experience should be excellent assets in giving Worldtempus a new lease on life. The main changes liable to occur between now and the beginning of 2013 include improved information structuring, greater collaboration with partner brands and the creation of new services for watchmaking fans.


MB&F ask Stepan Sarpaneva for the moon

Together with Finnish watchmaker, Stepan Sarpaneva, Maximilian Busser is inaugurating a new form of collaboration with the galaxy of famous Friends of the brand: the “MB&F Performance Art pieces by a watchmaker”. The first of these creations has been christened MoonMachine. The man who used his own face as the model for the moon visible alongside the crown has also earned the privilege of being the first watchmaker to enrich an HM with a new complication. In this case, the HM3 Frog has been reconfigured at 90° to show the moon phases in the middle of the night sky of the northern hemisphere laser drawn on the mysterious oscillating weight. One can safely bet that this mechanical UFO will be spotted by the radar of the MAD Gallery in Geneva. 

Brice Lechevalier is editor-in-chief of GMT and Skippers, which he co-founded in 2000 and 2001 respectively. He has also been CEO of WorldTempus since it joined the GMT Publishing stable, of which he is director and joint shareholder. In 2012 he created the Geneva Watch Tour, and he has been an advisor to the Grand Prix d’Horlogerie de Genève since 2011. Also closely involved in sailing, he has published the magazine of the Société Nautique de Genève since 2003, and was one of the founders of the SUI Sailing Awards in 2009 and the Concours d’Elégance for motor boats at the Cannes Yachting Festival in 2015.

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