Located in the heart of Geneva’s Old Town, MB&F’s M.A.D.Gallery is a fascinating world of kinetic art where Horological Machines and Mechanical Art Devices (M.A.D.) reign supreme. This creative platform showcases the entire range of Horological Machines by MB&F, including the most recent : the Legacy Machine Perpetual, an innovative reinterpretation of the perpetual calendar and a tribute to 19th century horological excellence ; the HM7 Aquapod inspired by jellyfish and the marine world. Amongst these Machines are limited editions representing truly artistic achievements and stemming from MB&F’s collaboration with artists or manufacturers of which the brand is particularly fond : Sherman for instance, conceived by MB&F and built by L’Epée 1839, is a table clock shaped like a robot with caterpillar tracks, displaying the hours and minutes and endowed with an 8-day power reserve.

While the M.A.D.Gallery is a select setting for MB&F creations, it is also a magnificent means of expression for talented artists, working in parallel universes and driven by the same passion for kinetic art. Their amazing works, carefully selected all over the world by MB&F, will make your heart beat just a little faster. You’ll find magnificent mechanical insects by Gaby Wormann ; “Machine Lights” by Berlin-based designer Frank Buchwald ; as well as the work of Quentin Carnaille combining magnetism, reflection and levitation. A stunning array of UFOs that find a natural home in this unique gallery

Brice Lechevalier is editor-in-chief of GMT and Skippers, which he co-founded in 2000 and 2001 respectively. He has also been CEO of WorldTempus since it joined the GMT Publishing stable, of which he is director and joint shareholder. In 2012 he created the Geneva Watch Tour, and he has been an advisor to the Grand Prix d’Horlogerie de Genève since 2011. Also closely involved in sailing, he has published the magazine of the Société Nautique de Genève since 2003, and was one of the founders of the SUI Sailing Awards in 2009 and the Concours d’Elégance for motor boats at the Cannes Yachting Festival in 2015.

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